Friday, January 01, 2010

IDEA Cellular is the Sponsor of Tri nation Series 2010 in Bangladesh

IDEA Cellular, the Indian mobile phone operator, has become the title sponsor of the tri nation ODI series comprising of Bangladesh, India and Sri Lanka. The company has also become the title sponsor of Bangladesh vs India test series 2010. The test series would take place after the Tri nation ODI series. The ODI series is going to start with Bangladesh and Sri Lanka match on 4 January 2010. You can find the schedule of this tournament here. India is now the leading team in Test ranking and they are expecting to solidify their position at the top by beating Bangladesh comprehensively in the test series.
Although the series is taking place in Bangladesh, an Indian mobile phone company is sponsoring it because the largest market of cricket revenue is in India. This is not the first time that it happened. 

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