Friday, April 20, 2007

"Claim Your Content" in YouTube: A Smart Move from Google

I guess YouTube is now the fourth most popular website in the world according to Alexa ranking. Millions of people are visiting YouTube every month and they are uploading and enjoying videos. The bad side is that anyone can upload anything in YouTube and many copyrighted materials are being uploaded every minute in YouTube. This is not a good thing for entertainment companies and they are very angry with Google.

Google is trying to fight back and has come up with a very smart idea of "Claim Your Content". This will give the entertainment companies to remove any copyrighted materials from YouTube easily and quickly.

CBC News reported:

CEO Eric Schmidt said a "Claim Your Content" option would soon appear on the site to make it easier for copyright holders to report infringements on YouTube.

The new software will not restrict uploading or downloading of copyrighted material, but will allow owners to more easily search for and flag material they wish to be removed.

I think that it will satisfy many entertainment companies. In Internet, it is difficult to control users. YouTube is so popular website that trying to control it will be an impossible task for anyone. So, if the companies can remove their materials then they will be happy.



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