(This entry was originally published on Thursday, April 16th, 2009)
Indian Premier League (IPL) has decided to have 15 minutes extra time during each and every matches of upcoming IPL Twenty20 2009 tournament, starting from 18 April in
Well, these 15 minutes will not feature any cricketing action. In fact, the reason behind the introduction of these 15 minutes is nothing but commercial. There will be two time-outs with each spanning 7 minutes and 30 seconds at the end of the first 10 overs of both innings during a match. During the 7 and half minute ‘time out,’ spectators in the stadium will enjoy the live performance of a band, while the TV audience will enjoy 3 separate segments with each of the segments spanning 2 and half minutes.
The first segment is totally allocated for TV commercials, while the second segment will feature special projects in which there will be a series of short films produced by Queen Rania of
No doubt, IPL is looking for more and more money through this swashbuckling tournament and IPL officials are not leaving any stone unturned to make the best out of this tournament. Well, this could be helpful for the organizers to make some quick cash-in, but it will affect the pace of the game, and thus, the momentum of the game will be lost.
Here, I want to say that IPL should allocate this 15-minute time out segment during the innings break. This will also allow the players to have more rest during break and cricket fans in the stadium will also be able to enjoy the live performance of the band to the fullest, without having anything in their mind regarding the condition of the match.
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