Just think of life 20 years ago. Enjoying an sporting event was tough. You could read about them and also watch them in TV and listen them in radio. Now, you have Internet and mobile phone. So, I am not surprised to see that AT&T has arranged The Masters Golf Tournament 2007 for the fans.
San Antonio Business Journal reported:
AT&T Inc. will provide golf enthusiasts with its "three-screen" access to the 2007 Masters Tournament -- through customers' televisions, PCs and wireless devices.
Through this agreement with the Masters, AT&T will provide golf fans with previews and daily highlights of the Masters, live updates and links to real-time scoreboards. Fans will also witness the awarding of the coveted green jacket for the tournament winner.
Masters coverage will be available through AT&T blue room (attblueroom.com), AT&T U-verse TV, AT&T Homezone, AT&T U-verse OnTheGo, AT&T Broadband TV and the company's wireless service (formerly Cingular).
So, this will work as an added attraction for the viewers. They will surely enjoy this.
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